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ENGIN170B

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ENGIN 170B - Technology Leadership: Commercializing Deep Tech Innovations

Engineering Undergraduate COE - College of Engineering

Subject

ENGIN

Course Number

170B

Department

Course Level

Undergraduate

Course Title

Technology Leadership: Commercializing Deep Tech Innovations

Course Description

Commercializing deep-tech innovations requires an interdisciplinary approach that considers the development of the technology, identification of business opportunities, and consideration of legal implications. This course will explore deep technology commercialization at the interface of business, technology, and intellectual property. Students with a stem or engineering background will collaborate on real-world, deep-tech commercialization projects from leading research institutions. Students will work in teams on a technology developed by inventors from world renowned research laboratories. The student teams will analyze patents, the technology landscape, and the market to assess the potential of commercializing technology.

Minimum Units

3

Maximum Units

3

Grading Basis

Default Letter Grade; P/NP Option

Method of Assessment

Alternative Final Assessment

Instructors

Rappaport, Staff

Prerequisites

Students must have strong oral and written English skills, and a demonstrated background in STEM, engineering, or business.

Repeat Rules

Course is not repeatable for credit.

Credit Restriction Courses. Students will receive no credit for this course if following the course(s) have already been completed.

-

Credit Restrictions. Upon passing, students can use the following course(s) to replace a deficient grade for this course.

Students will receive no credit for ENGIN 170B after completing ENGIN 170B.

Credit Replacement Courses

-

Course Objectives

Students will read and discuss case studies related to tech strategies deployed by start-ups, and established enterprises. The course will prepare the students to analyze deep technologies from the ground up. They will deliver an oral slide presentation that answers the questions listed below in a clear and concise manner. • What is the technology? • What problem is your technology trying to solve? • What are the potential markets in which it could be commercialized? • For which application is your technology best positioned? Why? • Who are the competitors? How does the technology compare with competing technical solutions? What are the key differences in terms of technical performance and customer utility? • What is the market potential of your chosen application areas/segments? • What is the SWOT of your commercial strategy in your chosen application/segment? • What is your market entry/go to market plan? Licensing, Start-up or something else?

Formats

Lecture

Term

Summer

Weeks

8 weeks

Weeks

8

Lecture Hours

5

Lecture Hours Min

5

Lecture Hours Max

5

Lecture Mode of Instruction

In Person

Outside Work Hours

13